Solutions – Sales Training

Sales Training

Train Highly Effective Salespeople

Investing in your sales team sets the foundation for increased success for the entire organization. Our expert coaches will train your salespeople to be highly effective and our copyrighted sales process will transform the way they sell. Whether you want to focus on your own sales skills or implement a sales process for your team, there’s an experience that’s right for you.

Find Your Solution

Improving Customer Interactions 

Unique buying styles require unique sales approaches. This workshop utilizes a sales-specific Everything DiSC® tool to provide participants with tips, strategies, and action plans to help them become more effective at interacting with customers.

Developing Emotional Intelligence for Salespeople 

This workshop will develop a critical sales skill: emotional intelligence. Salespeople who have a high EQ are better able to manage themselves and perceive, and understand the needs of colleagues and customers, contributing to a more effective workplace.

Coaching Sales Professionals

Take the most personalized approach to training effective salespeople with coaching sessions specially designed to develop your sales team and increase sales.

Implementing Effective Sales Strategy 

Identifying whether a person can or cannot sell is an essential component in predicting effectiveness and improving sales success. This workshop goes beyond assessing participants’ selling abilities, offering knowledge and understanding of the sales process, and strategies for growth.

Training Effective Salespeople

One’s personality and preferences affect how they sell and cater to their customers… and how they want to be sold to and why they buy. Equip your salespeople with the ability to flex their style to meet the customer’s needs.

How We Can Help

Improving Customer Interactions

Every person has a unique buying style, but with Everything DiSC Sales®, salespeople can learn to recognize the behaviors of each style and speak to them accordingly. We will also explore participants’ own DiSC® style in order to recognize the priorities, personal strengths, and challenges that shape their sales interactions with others.

Workshop Objective:

Through this workshop, participants will discover their own DiSC style and explore other styles in order to effectively reach their customers. We will then create an action plan to get more out of the sales process and deliver better bottom line results.

Who is it for:

This workshop is ideal for sales professionals, sales managers, and anyone in a customer service role.

How does it work:

The Everything DiSC Sales program teaches participants to stretch beyond their natural sales style to more effectively adapt to their customers’ preferences and expectations regardless of the customer’s unique buying style.

Outcomes:

  • Discover personal DiSC style: recognize the priorities, personal strengths, and challenges that shape sales interactions with others.
  • Explore other styles: understand the differences and similarities among DiSC buying styles
  • Actionable plans to be more effectiveBetter bottom-line results

Methodology:

In this workshop, we employ Everything DiSC Sales®, a classroom training and personalized learning experience designed to help salespeople successfully create customer-centric interactions that improve results.

Program Structure:

This workshop takes place in one of two ways: over the course of a half-day 3-hour session or a full-day 6-hour session.

Tools for Continued Learning:

Participants will walk away from this workshop with Comparison Reports, Customer Maps, a Style Index Guide, and other Job Aids to help them gain strategies to flex their behavior for improved customer interactions.

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Developing Emotional Intelligence for Salespeople

In this workshop, participants will explore the key elements of Emotional Intelligence (EQ) and understand how a high level of EQ increases our ability to manage self and influence others.

Workshop Objective:

The goal of this workshop is to provide participants with an understanding of EQ and techniques to understand emotional, social, and behavioral implications while at work. Participants will gain greater self-awareness and learn how to understand others more effectively to create more win/win situations.

Who is it for:

While everyone can benefit from increased emotional intelligence, this workshop is specifically designed for sales professionals, sales managers, or people in a position of needing to influence others.

How does it work:

Prior to the session, everyone completes a 15-20 minute EQ assessment. The results are brought to the workshop, where they will be debriefed in a group setting and used to reflect on individual areas of excellence and development challenges.

Outcomes:

Developing greater EQ will cultivate a customer-centered attitude, reduce conflict, increase teamwork, enhance presentation skills, improve communication, and ultimately, increase both individual and team sales performance.

Methodology:

We utilize EQ for Sales Team, which includes the EQ-I 2.0 Workplace Profile assessment. Each workshop can also be customized to suit your sales team’s needs, which includes the use of additional assessments such as DiSC for Salespeople.

Program Structure:

We offer this workshop in both half day (3-hrs) and full day (6-hrs) sessions.

Additional Sessions:

We offer the opportunity to add on standalone coaching sessions to support your emotional intelligence development. We recommended 2-4 coaching sessions to solidify the learning experience.

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Coaching for Sales Professionals

Our sales coaching sessions are tailored to you and your sales team’s unique needs to help develop effective strategies for salespeople and ultimately increase success.

Coaching Objective:

The objective in all of our coaching sessions is to identify the coachee’s goals and support the individual in their journey to improvement.

Who is it for:

Our sales coaching sessions are ideal for anyone in sales from sales managers to Sales Directors or even a VP of Sales who is looking to sharpen their own sales coaching skill set. It is also a great tool for training new sales managers.

How does it work:

One of our expert coaches will assist your salespeople in exploring areas for personal development, creating strategic plans, and mastering new found skills. We create a safe environment for testing new strategies and building a compelling vision to increase motivation and effectiveness.

Outcomes:

  • Increases motivation and enhances confidence
  • Reduces employee turnover
  • Improves sales performance

Methodology:

To complement our coaching, we use Target Selling Insights Assessments as well as Everything DiSC® for Salespeople in order to easily identify the areas in need of development as well as explore new strategies for success.

Program Structure:

A typical coaching engagement for sales professionals is three to four months long, encompassing 8-12 hours of coaching in person or virtually. A coach can also accompany the sales professional out in the field to observe and offer immediate feedback.

Tools for Continued Learning:

Depending on the needs of each salesperson, our coaches may use a variety of instruments to allow for greater self-awareness, exploration, and learning.

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Implementing Effective Sales Strategy

Equip your salespeople with the tools they need to contribute to the success of your organization. Using the Target Selling Insights™ (TSI) report, we will provide participants with an in-depth understanding of effective sales strategy and the skills they need to implement it. 

Workshop Objective:

The goal of this workshop is to increase participants’ knowledge and understanding of the complete sales process, their own strengths and opportunities for improvement within that process, and effective strategies to develop for optimum sales performance and success.

Who is it for:

This workshop is ideal for sales professionals, sales managers, and sales teams who want to better understand the sales process and become more effective.

How does it work:

Each participant completes the TSI assessment prior to the workshop where we will explore and discuss the results in-depth and provide a greater understanding of the sales process. When applicable, we will engage in a conversation with the participant’s sales manager.

Outcomes:

  • A digestible breakdown of the complete sales process
  • Identifies strengths and opportunities for improvement
  • Provides actionable strategies to target areas of growth
  • Provides a focus point for future sales training
  • Builds confidence

Methodology:

In this workshop, we employ results from the Target Selling Insights (TSI) assessment. This tool provides an objective analysis of an individual’s understanding of the strategies required to sell successfully in any sales environment. It essentially answers the question, “Does this person know how to sell?”

Program Structure:

This workshop can take place in one of two ways: over the course of a half day (3-hours) or full day (6-hours) session.

Additional Workshops:

  • Developing Emotional Intelligence for Salespeople Workshop
  • Improving Customer Interactions Workshop

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Training Effective Salespeople

With a greater understanding of personality and how it impacts both the seller and the customer, salespeople can learn to effectively sell to anyone. In this workshop, we will build upon participants’ understanding of their own Meyers Briggs type, including tendencies and preferences, and teach them how to apply this in-depth knowledge of both themselves and others to selling.

Workshop Objective:

Participants’ will gain self-awareness by understanding their 4-letter type, understand how to focus attention on the customer’s personal needs, learn how to read behavior cues, and gain strategies to flex their own behavior to meet the needs of the customer.

Who is it for:

This workshop is for all salespeople, including sales managers, sales teams, or anyone who needs to influence someone else in their role.

How does it work:

Each participant will take the MBTI® Communication Report assessment prior to attending the workshop. During the session, we will review the results, their implications, and strategies for improvement.

Outcomes:

  • Understand how customers are different
  • Learn to hear the customer’s needs and speak their language 
  • Reinforce the selling process

Methodology:

In this workshop, we utilize the Myers Briggs Type Indicator (MBTI) Communication Style Report. This tool uses type preferences as a framework for understanding both the natural communication style of oneself and others.

Program Structure:

This workshop can take place in one of two ways: over the course of a 3.5-hour session or two 90-minute virtual sessions.

Tools for Continued Learning:

Participants will walk away with an “Introduction to Type and Selling” Booklet as well as the MBTI Application to continue to grow and develop their sales process.

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